Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
∙Designs, builds, and maintains our social media presence.
∙Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
∙Identifies trends and insights and optimizes spend and performance based on the insights.
∙Brainstorms new and creative growth strategies through digital marketing.
∙Plans, executes, and measures experiments and conversion tests.
∙Collaborates with internal teams to create landing pages and optimize user experience.
∙Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
∙Identifies critical conversion points and drop off points and optimizes user funnels.
∙Collaborates with agencies and other vendor partners.
∙Evaluates emerging technologies.
∙Provides thought leadership and perspective for adoption where appropriate.
Qualifications / Skills:
∙Creating and maintaining client relationships
∙Self-motivated yet customer-focused
∙Proficient in marketing research and statistical analysis
∙Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
Education, Experience, and Licensing Requirements:
∙Bachelor’s or master’s degree in marketing or a related field
∙Proven working experience in digital marketing, particularly within the industry
∙Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
∙Experience in optimizing landing pages and user funnels
∙Solid knowledge of website and marketing analytics tools (e.g., Google Analytics,NetInsight, Omniture, WebTrends, SEMRush, etc.)
∙Working knowledge of ad serving tools
∙Experience in setting up and optimizing PPC campaigns on all major search engines.
...must also meet departmental staff development requirements. The pharmacist may participate in departmental or health system committees and... ...of an ACPE accredited US college of Pharmacy with a SC intern certificate pending initial licensure or have completed requirements...
...Overview**BroadPath is hiring a **Payroll Support Representative** to join our remote team and work from home. Our detail-oriented and passionate **Payroll Support... ...to employee payroll inquiries via phone, email, or chat+ Educate employees on payroll policies and...
...staff in obtaining additional educational opportunities, and using your skills to the top of your scope. Job Summary RN Care Manager, Occupational Medicine will provide health leadership, coordination of services, and the implementation of best practices to...
Pop culture. Music. Fashion. If youre as crazy about them as we are, join our team already! We're looking for an organized and collaborative Merchandise Coordinator. This role will provide administrative support to the Buyer and Assistant Buyer as well as communicate...
...As Digital Marketing Manager you will develop and lead the implementation of effective cross-channel social media strategies and execute on plans to drive engagement, distribute content and enhance brand awareness to deepen reach and impact. This dynamic and strategic...